With the big day just around the corner, football fever is taking hold. OPS created a logo for OSRAM for their 2010 promotional gifts, to be given to staff and clients. The logo was created to conform to the global OSRAM brand guide, while still having a unique African feel.

Various items were produced featuring the symbols – soccer balls, golf shirts, caps and a supporter’s blanket (might get chilly in the stadium!)

OSRAM2010 Soccer Ball

OSRAM2010 cap, golf shirt, soccer ball and blanket

What’s this about?
This year, at One Part Scissors we decided to look back on the past year’s projects and highlight some of the projects that stood out for us. Some were chosen because we enjoyed the challenges presented by the project, others for the positive feedback we received, and some were chosen simply because we liked the final product.

Godfirst Rebranding

“We loved redeveloping the logo and corporate identity for the Godfirst Church. The challenge here was to create something stronger and more memorable, without destroying the legacy and familiarity built up over the past few years for the church with it’s current logo. The feedback thus far has ben exceptionally positive.”
Read more here.

Homeview365

“Homeview365 was a new company started in 2009. We had a clean slate to work with, and we really had fun creating the  logo in 3D – stepping out of our comfort zone and creating something unique.”
Read more here.

One Part Scissors has refreshed the brand of GodFirst Church.

GodFirst is going through our new Brand Appreciation Model, to strengthen the brand for the exciting changes the church has lined up for 2010. GodFirst is expanding to operate in 7 locations in the new year, and the larger scale of the group means that a defined and structured set of guidelines around the presentation of the brand becomes vital.

Because of GodFirst’s growing profile in the city, OPS created a new logo that pays homage to the former logo, so as to maintain recognition and credibility – the ties to the old identity are still strong, but the logo has been updated, strengthened and refreshed.

New GodFirst Logo. The new logo has thicker lines, which allows it to be legible at much smaller sizes than the previous logo.	Previous GodFirst Logo.
A symbol was also devised for situations where the full logo cannot be used – for example, as the Website’s “Favorite Icon”. The symbol makes use of the phrase “G1″, which has become a colloquial reference to the church among its members.

Brand Manual

The GodFirst brand identity manual was given to all those responsible for communicating on behalf of the church. The guidelines in the manual are loose enough to allow for creative expression around the themes that the church communicates about – everything from marriage and sex, to salvation and destiny. The brand manual seeks to provide a framework that is dynamic and adaptable.

Next Steps

Work is already underway on a brand new sophisticated GodFirst website that will better reflect the multi-venue church, allowing visitors to view their venue’s info and events quickly and easily. Look out for a new GodFirst billboard around Johannesburg in the coming months as well.

One Part Scissors has just completed the logo design for Citi-Con Service

Citi-Con Services undertakes the rejuvenation of buildings in city centres. This involves refurbishing the buildings and renewing the work environment. Some providers of these services carry out their work in a very distruptive and messy fashion, but Citi-Con seeks to do the work with a minimal impact on the environment and the workplace they are refurbishing.

Citi-Con consulted Andrew Brough Communications to establish the direction for the newly formed company’s brand. The outcome of this process was that the brand had to exudes a cleanliness, best described by a doctor’s hand in it’s glove – representing the almost surgical approach to it’s work. One Part Scissors has created a brand that represents these values, while keeping the logo extremely minimal and easy to read from great distances away, and the strong eco-friendly focus of the brand is communicated by the brilliant green colours.

OPS is continuing the work of establishing the brand, with website and brochures already underway.

One Part Scissors has designed the logo for Homeview365. The logo was initially conceptualized as a regular two-dimensional logo, but was later rendered into three dimensional space to give the logo a more ‘house like’ appearance.

OPS has completed an exciting website for this brand – click here for info!

The images of the envisaged showrooms will be used to spark the imaginations of potential franchisees, as well as give a clear image to prospective landlords of the franchise.

The Mr Blind Logo.

More views of the proposed showroom.

One Part Scissors is working with Signage Production Studio to formulate a complete Corporate Identity for the new company. One Part Scissors worked closely with in-house designers at SPS to arrive at the logo in it’s final form.

Look out for more work on this exciting new brand as projects are completed on and off the web.

The Josic Wrap Doors logo makes use of a strong blue gradient, offset with green. The clean, modern font makes the logo easy to ready, and the bold colours allow it to stand out in a very crowded market place.

See the print and web design OPS recently completed for Josic Wrap Doors here.

Rain on Mars is a new South African band, set to make a huge impact on the industry. One Part Scissors worked closely with the band to bring their vision for a logo that captured the band’s unique offering to life. The cat character allows for a variety of expressions and adaptation depending on the application required. We look forward to working with Rain on Mars on future promotions and seeing this band become established on the local and international music scene.

See the story about the new Rain on Mars website here.