GodFirst Corporate Identity

GodFirst Church

One Part Scissors has refreshed the brand of GodFirst Church. GodFirst is going through a rebranding process to strengthen the brand for the exciting changes the church has lined up for 2010. GodFirst is expanding to operate in 7 locations in the new year, and the larger scale of the group means that a defined and structured set of guidelines around the presentation of the brand becomes vital.

Because of GodFirst's growing profile in the city, OPS created a new logo that pays homage to the former logo, so as to maintain recognition and credibility - the ties to the old identity are still strong, but the logo has been updated, strengthened and refreshed.

New GodFirst logo

New GodFirst Logo. The new refreshed logo has thicker lines, which allows it to be legible at much smaller sizes than the previous logo.

Old GodFirst LogoPrevious GodFirst Logo.

G1 Symbol

A symbol was also devised for situations where the full logo cannot be used – for example, as the Website's "Favorite Icon". The symbol makes use of the phrase "G1", which has become a colloquial reference to the church among its members.

Brand Manual

G1 Brand ManualThe GodFirst brand identity manual was given to all those responsible for communicating on behalf of the church. The guidelines in the corporate identity manual are loose enough to allow for creative expression around the themes that the church communicates about - everything from marriage and sex, to salvation and destiny.The brand manual seeks to provide a framework that is dynamic and adaptable.

 

           

Although we ensure the websites we build for our clients are compatible with all browsers, we like to push the envelope on our own website. So we've made the decision to make use of a design that looks amazing in all browsers... except Internet Explorer. If you're still using IE, you need to change - the web has moved on from Internet Explorer, and you will get a safer, faster, and more enjoyable experience out of the Internet if you use anything other than IE. Have a look at BrowseHappy.com to choose a new browser. We recommend Google Chrome and Firefox.

(PS: Microsoft is working on a new web browser, and we're all holding thumbs that it will follow the web standards and display the web like everyone else does... correctly.)